Starting an online business is exciting – but many new sellers make costly mistakes in the early stages. These mistakes don’t happen due to lack of passion, but due to lack of right guidance, platform clarity, and technical knowledge.
At Ecartu, we’ve worked with hundreds of brands from their starting stage for nearly 8 years, and we clearly understand where new sellers struggle. Here are the 5 most common mistakes new online sellers make and how you can avoid them.
1. Focusing Too Much on the Product, Ignoring the Platform
Many new sellers invest heavily in product sourcing, packaging, and inventory—but spend too much money on websites and software without understanding what they really need.
Most platforms charge extra for:
- Customization
- Domain & setup
- Feature upgrades
How Ecartu Helps
Ecartu supports your business growth from day one:
- ₹2299 only
- Free customization
- Free subdomain
- No hidden charges
This helps you save money at the starting stage, so you can invest more in product growth and marketing instead of software costs.
2. Not Understanding the Online Store Process
Many beginners don’t know:
- How to start an online store
- What kind of website they need
- How order flow, payments, and delivery work
Because of this confusion, they either delay launching or choose the wrong platform.
How Ecartu Helps
Ecartu provides a Dedicated Account Manager who:
- Guides you step-by-step
- Helps you set up your store correctly
- Explains the complete online selling process
You are never alone while starting your business.
3. Spending Too Much Money on Developers
New sellers often spend huge amounts on developers for:
- Website development
- Custom features
- Fixing issues
This becomes a financial burden, especially in the early stage.
How Ecartu Helps
Ecartu gives you everything without extra development cost:
- Ready-made professional store
- Free customization
- Business-ready features
That’s why Ecartu is called:
“India’s 1st Customized Free E-commerce Platform”
No other platform offers this level of support at this price.
4. Complicated UI That Confuses Beginners
Many new store owners struggle with:
- Complex dashboards
- Hard-to-find options
- Technical language
This creates fear and slows down business operations.
How Ecartu Helps
Ecartu offers a simple, beginner-friendly UI:
- Easy navigation
- Clear options
- No technical confusion
Our platform is fully tested and optimized with successful brands over the last 8 years, ensuring smooth performance from day one.
5. No Knowledge of SEO, Ads & Organic Marketing
Most new sellers don’t know:
- SEO basics
- How ads work
- How to grow organically on social media
Because of this, sales don’t grow even after launching the store.
How Ecartu Helps
Ecartu’s dedicated team guides you for free on:
- SEO basics
- Ads strategy
- Organic social media growth
We don’t just give you a platform—we guide you on how to grow.
Our Motive: When You Grow, Ecartu Grows
At Ecartu, our belief is simple:
“Your business growth is our growth.”
We don’t charge you extra for every small thing.
We support you, guide you, and grow with you.If you’re planning to start an online store – or struggling in the early stage Ecartu is built exactly for you.
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